Wednesday, September 29, 2010

Making Money Quickly









In a 5-second test, you get to see a website for 5 seconds and then you have to enter up to five things you remember about the screenshot you just saw. These tests are pretty common in usability studies and ZURB isn't the first company to offer a web-based version of this. FiveSecondTest.com, for example, offers more features than Clue, but it's also a paid service and you have to upload your own screenshots while Clue takes care of this for you.





With Clue, ZURB focused on making the creating of these test as easy to use as possible. To get started, you just have to enter the URL of the site you want to test. Clue will take a screenshot of the site and return a link that you can then give to your test subjects. As ZURB's lead marketer Dmitry Dragilev told us, the tool is mainly aimed at small businesses and mom and pop stores, as well as designers who want to quickly test an idea. Given that you can't password-protect your test results, though, you probably don't want to use it for confidential tests.



Once you know what your visitors remember about your site, you can then work on tweaking your site to match what you actually want them to remember about you and your product.



Clue joins ZURB's constantly expanding range of tools like Bounce (our review), Notable and Verify.



What do You Remember About ReadWriteWeb?



If you want to give us some feedback, here is a link to a ReadWriteWeb screenshot on Clue. Give it a try and tell us what you remember about our site.













Jamelle Bouie says that I'm not "making any sense" here. Drum makes a version of the same argument:



Democrats basically had a filibuster-proof majority for about three months. That's just not very long.



Bernstein is slightly less forgiving:



I think complaints about DADT or DREAM Act (could have been done quickly enough as stand-alone bills or added to something else) are a lot more legitimate than complaints about comprehensive immigration or energy/climate.  There just wasn't the time for those two. 







Of course, the next question is whether it's reasonable to blame the Dems (or Barack Obama in particular) because they couldn't hold their last couple of votes, or because they made an error in assuming they would hold Ted Kennedy's seat and thus had plenty of time to work through their agenda.  I'm a bit agnostic on this, specifically on DADT repeal.  On the one hand, I thought that Obama's take-it-slow, build-a-consensus strategy was a smart one; indeed, I still think repeal is more likely by 2012 than if Obama made it a priority item in spring 2009, without doing the groundwork at the Pentagon, and lost. 

But it took Obama over a year to begin a year-long Pentagon review. If he had acted sooner, the review would have been done in time for the vote. Jonathan continues:



On the other hand, I do understand the frustration of repeal supporters.  One of the dangers of coalition politics, or party politics, is that your issue will wind up further down the list of coalition priorities than you would like, and I think that's certainly the case here in a sense: surely, if DADT repeal was as important to the Democrats as passing health care or the stimulus, then it would have passed.  Beyond that, things get murky...it's awful hard to know whether one's group would be better off threatening to bolt (or actually bolting), and when it's best to charge ahead and try to move up the priority list by demonstrating loyalty and the ability to bring assets to the party. 


Well, we sure tried both - see HRC's fellatial treatment of Obama last fall and the subsequent march for equality the next day. For the gays, nothing works. The Dems really really really don't give a shit about us, just about our money.


Glenn Beck vs. Fox <b>News</b>: &#39;Tension&#39; Between Beck &amp; Network

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Murata Seisakusho Robot Learns New Skill « Akihabara <b>News</b>

To pursue its growth Akihabara News is seeking for several more editors via an intership program for 6 to 9 months. Please send us a mail @ jobs@akihabaranews.com. Message. We are moving away from Feedburner, please update your RSS ...

Nintendo: 4m 3DS sales in first month 3DS <b>News</b> - Page 1 <b>...</b>

Read our 3DS news of Nintendo: 4m 3DS sales in first month.


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Jetblast! by Kevin Boydston


Glenn Beck vs. Fox <b>News</b>: &#39;Tension&#39; Between Beck &amp; Network

Glenn Beck appears on the cover of this weekend's New York Times Magazine in a lengthy profile written by Mark Leibovich. In the profile, Leibovich touches on tensions between Beck and Fox News, the network that catapulted him to ...

Murata Seisakusho Robot Learns New Skill « Akihabara <b>News</b>

To pursue its growth Akihabara News is seeking for several more editors via an intership program for 6 to 9 months. Please send us a mail @ jobs@akihabaranews.com. Message. We are moving away from Feedburner, please update your RSS ...

Nintendo: 4m 3DS sales in first month 3DS <b>News</b> - Page 1 <b>...</b>

Read our 3DS news of Nintendo: 4m 3DS sales in first month.


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In a 5-second test, you get to see a website for 5 seconds and then you have to enter up to five things you remember about the screenshot you just saw. These tests are pretty common in usability studies and ZURB isn't the first company to offer a web-based version of this. FiveSecondTest.com, for example, offers more features than Clue, but it's also a paid service and you have to upload your own screenshots while Clue takes care of this for you.





With Clue, ZURB focused on making the creating of these test as easy to use as possible. To get started, you just have to enter the URL of the site you want to test. Clue will take a screenshot of the site and return a link that you can then give to your test subjects. As ZURB's lead marketer Dmitry Dragilev told us, the tool is mainly aimed at small businesses and mom and pop stores, as well as designers who want to quickly test an idea. Given that you can't password-protect your test results, though, you probably don't want to use it for confidential tests.



Once you know what your visitors remember about your site, you can then work on tweaking your site to match what you actually want them to remember about you and your product.



Clue joins ZURB's constantly expanding range of tools like Bounce (our review), Notable and Verify.



What do You Remember About ReadWriteWeb?



If you want to give us some feedback, here is a link to a ReadWriteWeb screenshot on Clue. Give it a try and tell us what you remember about our site.













Jamelle Bouie says that I'm not "making any sense" here. Drum makes a version of the same argument:



Democrats basically had a filibuster-proof majority for about three months. That's just not very long.



Bernstein is slightly less forgiving:



I think complaints about DADT or DREAM Act (could have been done quickly enough as stand-alone bills or added to something else) are a lot more legitimate than complaints about comprehensive immigration or energy/climate.  There just wasn't the time for those two. 







Of course, the next question is whether it's reasonable to blame the Dems (or Barack Obama in particular) because they couldn't hold their last couple of votes, or because they made an error in assuming they would hold Ted Kennedy's seat and thus had plenty of time to work through their agenda.  I'm a bit agnostic on this, specifically on DADT repeal.  On the one hand, I thought that Obama's take-it-slow, build-a-consensus strategy was a smart one; indeed, I still think repeal is more likely by 2012 than if Obama made it a priority item in spring 2009, without doing the groundwork at the Pentagon, and lost. 

But it took Obama over a year to begin a year-long Pentagon review. If he had acted sooner, the review would have been done in time for the vote. Jonathan continues:



On the other hand, I do understand the frustration of repeal supporters.  One of the dangers of coalition politics, or party politics, is that your issue will wind up further down the list of coalition priorities than you would like, and I think that's certainly the case here in a sense: surely, if DADT repeal was as important to the Democrats as passing health care or the stimulus, then it would have passed.  Beyond that, things get murky...it's awful hard to know whether one's group would be better off threatening to bolt (or actually bolting), and when it's best to charge ahead and try to move up the priority list by demonstrating loyalty and the ability to bring assets to the party. 


Well, we sure tried both - see HRC's fellatial treatment of Obama last fall and the subsequent march for equality the next day. For the gays, nothing works. The Dems really really really don't give a shit about us, just about our money.


bench craft company rip off

Glenn Beck vs. Fox <b>News</b>: &#39;Tension&#39; Between Beck &amp; Network

Glenn Beck appears on the cover of this weekend's New York Times Magazine in a lengthy profile written by Mark Leibovich. In the profile, Leibovich touches on tensions between Beck and Fox News, the network that catapulted him to ...

Murata Seisakusho Robot Learns New Skill « Akihabara <b>News</b>

To pursue its growth Akihabara News is seeking for several more editors via an intership program for 6 to 9 months. Please send us a mail @ jobs@akihabaranews.com. Message. We are moving away from Feedburner, please update your RSS ...

Nintendo: 4m 3DS sales in first month 3DS <b>News</b> - Page 1 <b>...</b>

Read our 3DS news of Nintendo: 4m 3DS sales in first month.


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Glenn Beck vs. Fox <b>News</b>: &#39;Tension&#39; Between Beck &amp; Network

Glenn Beck appears on the cover of this weekend's New York Times Magazine in a lengthy profile written by Mark Leibovich. In the profile, Leibovich touches on tensions between Beck and Fox News, the network that catapulted him to ...

Murata Seisakusho Robot Learns New Skill « Akihabara <b>News</b>

To pursue its growth Akihabara News is seeking for several more editors via an intership program for 6 to 9 months. Please send us a mail @ jobs@akihabaranews.com. Message. We are moving away from Feedburner, please update your RSS ...

Nintendo: 4m 3DS sales in first month 3DS <b>News</b> - Page 1 <b>...</b>

Read our 3DS news of Nintendo: 4m 3DS sales in first month.


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Glenn Beck vs. Fox <b>News</b>: &#39;Tension&#39; Between Beck &amp; Network

Glenn Beck appears on the cover of this weekend's New York Times Magazine in a lengthy profile written by Mark Leibovich. In the profile, Leibovich touches on tensions between Beck and Fox News, the network that catapulted him to ...

Murata Seisakusho Robot Learns New Skill « Akihabara <b>News</b>

To pursue its growth Akihabara News is seeking for several more editors via an intership program for 6 to 9 months. Please send us a mail @ jobs@akihabaranews.com. Message. We are moving away from Feedburner, please update your RSS ...

Nintendo: 4m 3DS sales in first month 3DS <b>News</b> - Page 1 <b>...</b>

Read our 3DS news of Nintendo: 4m 3DS sales in first month.


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